Grupo Figer

Sports Marketing

Corporate Connections

The Figer Group has extensive experience in the planning, creation and operation of customized projects for companies that seek to connect their brands with the values that the sport provides. The marketing area of the Figer Group has received awards in the segment of the South American market. Main clients served: Sony, Samsung, Nike, Itaú, Red Bull, Disney among others.


Games and tournaments

he Figer Group has expertise in the creation, accomplishment and operation of friendly football matches and tournaments involving  local teams and national teams from different countries. Throughout its history, it has been involved in the organization of more than 100 games, among them:

  • Trofeo Ramon de Carranza
  • Sanwa Bank Cup
  • Trofeo Santiago Bernabeu
  • Kirin Cup
  • Trofeo Teresa Herrera
  • The Hamburg Port Cup
  • International Tournament in Curaçao
  • The Clubs Mundialito
  • Euro America Cup
  • Xerox Cup
  • Peace Cup
  • Torneo de Verano Mar del Plata
  • Trofeu Centenário Atlético Mineiro
  • Grasshoper Cup
  • Pre-World Cup – 2014 (Australia x Croatia)
  • Pre-Olympic Games – Rio 2016 (Iraq pre games)
  • Pre-World Cup 1986: Argentina National Team friendly matches.
  • 20 Brazilian National Team friendly matches.

Television rights and Publicity


During its 45 years of operation, the Figer Group has organized more than 350 tournaments and friendly matches between clubs and national teams around the world, being responsible for hiring, logistics, travel, organizing the facilities of these clubs and nations teams, promoting and selling television rights, tickets and marketing in general. Some of the tournaments and friendlies that the Figer Group has marketed: Copa Santander Libertadores of America; Copa Euro América Friendlies National Teams: Brazil; Argentina; Uruguay; Spain; Netherlands; Germany; Amongst others.

Sou Futebol (I am Football)

soufutebol2Starting in 2016, in order to enter the digital environment in a pioneering way and with high added value, the Figer Group has developed Sou Futebol (I am Football), an online platform that offers young future soccer talents the opportunities to show their skills and publicize their curriculums and videos to the world and, who knows, even to become a professional soccer player.